How an Attorney Can Assist With the Process of Trademark Registration

Trademark registration can help protect your product name from misuse by a competitor. A St. Louis business attorney can help.

Understanding What a Trademark Is
In general, trademarks are a mark, logo, symbol or device that can be used to identify or distinguish goods or services belonging to one seller from another. It can be a brand name. Proper trademark registration can protect the product owner from misuse or misappropriation of their trademarked goods by a competitor.

The Importance of Proper Trademark Registration
As stated above, a business owner needs to know whether their property should be trademarked, patented, copyrighted or all of the above. The application process must be completed properly to afford legal protection to the owner. A St. Louis business attorney can assist with this process and help ensure the maximum protection under the law. Part of the registration process will be a search to ensure your good or service isn't already trademarked by someone else.

Trademark Infringement
If you've already trademarked your good or service and feel a competitor has misappropriated it, there are certain legal steps you can take. Contact your attorney right away. The longer you wait to address the issue, the more difficult it may be to successfully pursue infringement.

To discuss your trademark registration or other intellectual property issues with a skilled St. Louis business lawyer, call the Law Office of Christopher Bent. Call 314-551-0898 to set up an appointment.

Categories: Business Law